In August 2018, Dr. Bret Sokoloff, a respected orthopedic specialist and key figure at OrthoNOW, found himself facing a frustrating reality: despite a steady stream of patients, the practice was underperforming financially and falling short of expectations. Claims were being delayed, denied, or underpaid—and no one could seem to pinpoint why.
Recognizing that something had to change, Dr. Sokoloff reached out to MedPro Services, a medical billing company for a comprehensive evaluation. What followed was nothing short of transformational.
MedPro’s team dove deep into the billing systems and quickly uncovered multiple inefficiencies that were silently draining revenue. From coding errors to inconsistent follow-up on denied claims, the issues were clear—and fixable.
Armed with this insight, MedPro implemented a structured revenue cycle management plan including tailored to OrthoNOW’s needs. Claims began to go out faster, denials were addressed proactively, and reimbursements started arriving more consistently and accurately.
Within months, Dr. Sokoloff began to see tangible improvements. Collections increased. Handling AR in medical billing isn’t simple—it takes real know-how. The billing process became smoother. And, perhaps most importantly, he and his staff could finally focus on what mattered most: patient care.
Reflecting on the journey, Dr. Sokoloff considers MedPro Services medical billing company, an essential partner in the practice’s success. “Their insight and execution made an immediate impact,” he noted. “We were leaving money on the table—now we’re finally collecting what we’ve earned.”